US narrative on gun control and the NRA could be shifting

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  1. A growing number of Fortune 500 companies are severing their affiliations with the NRA
  2. Survivors of the Parkland shooting are confronting 'gun control' head on

In the aftermath of last week’s Parkland mass shooting, according to ABCNews and grassroots activist Ryan Knight, twenty major companies and brands, such as MetLife, Hertz, and United Airlines have severed ties with the NRA. Furthermore, Amazon, FedEx, Apple, and Google are being targeted by the #BoycottNRA movement.

The Feb 25th front page of the New York Daily News featured an article headlined “Deliver Us From Evil” criticising FedEx for continuing to work with NRA.

“In the days since the Florida school shooting, the push for boycotts and meaningful change has mobilized faster than with previous mass shootings,” according to the New York Times.

The students from the Parkland school have received significant media attention, and in the midst of their grief, have mobilized to protest the lack of gun controls in America.

From confronting Florida’s Senator Marco Rubio at a CNN sponsored town hall event to organizing a march on Washington on March 24th, the students are a growing force.  High profile celebrities have made significant donations to support their efforts. As this article points out, the students are helping shape a new kind of debate on guns.

While some of the voices that support gun ownership have attempted to dismiss and minimize the students’ efforts, there is a growing sense that their presence in this national debate is shifting the narrative and will have a significant impact.

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